A timeless black-and-white wool rug balancing tradition and modern design
Origin & Story
This rug belongs to the Beni Ourain weaving tradition, created by Amazigh artisans from the Middle Atlas region of Morocco. Known for their minimalist language and expressive line work, Beni Ourain rugs are woven slowly on vertical looms, allowing each piece to reflect the weaver’s hand and rhythm.
Design & Visual Identity
- Colors: White base with Black linework
- Pattern: Grid (hand-drawn, intentionally irregular)
- Rug Shape: Rectangular Area Rug
- Texture & Pile: Soft, plush pile with visible wool character
- Aesthetic: Minimalist, modern, Scandinavian, and boho interiors
The slightly uneven grid lines are a defining feature, giving the rug depth, movement, and a distinctly handmade presence.
Craftsmanship & Materials
Handwoven using 100% natural wool, this rug is crafted with traditional knotting techniques passed down through generations. The wool is untreated and naturally insulating, offering warmth, durability, and a rich tactile feel. Each piece reflects ethical, small-scale craftsmanship rooted in Moroccan heritage.
- Tribe: Beni Ourain
- Rug Shape: Rectangular Area Rug
- Rug Type: Handwoven Wool Rug
- Style: Minimalist
- Pattern: Grid
- Primary Color: White
- Secondary Colors: Black
- Material: 100% Wool
- Pile Height: Medium Pile
- Condition: New
- Custom Size Available: Yes
- Ready to Ship: No
SIZE & CUSTOM ORDER SECTION
Custom sizes are available upon request. Each rug is made to order and individually woven, ensuring that no two pieces are exactly alike. Subtle variations are part of the rug’s authenticity and charm.
SHIPPING & RETURNS
We offer worldwide shipping.
Made-to-order rugs require a longer production time, while delivery timelines are clearly communicated before dispatch.
All purchases are covered by a 30-day return policy.










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